Facebook tests post view count display feature
Facebook is testing displaying view counts on the main post interface, currently visible only to creators. This test aligns with Meta's overall strategy of shifting toward the "views" metric, but may have a dual impact due to declining user activity on Facebook.
Meta Ad System Fails to Block Child Sexual Abuse Promotions in India
Meta reportedly permitted advertisements for child sexual abuse material to run in India, with ads linking to Telegram channels selling such content for as little as 99 rupees. BBC World Service flagged the ads, but Meta initially said they did not violate guidelines before removing them. The lapse occurs amid Meta's push to replace human moderators with AI, raising questions about the reliability of automated systems.
Meta Ad Review Loophole: Indian Users Encountered Promotion of Child Sexual Abuse Content
BBC reported that Meta allowed advertisements for child sexual abuse material in India, involving keywords such as "rape video," linking to Telegram channels. Meta initially stated the ads did not violate policies, then removed them. The incident highlights the limitations of AI review, and Meta is facing multiple challenges in AI development.
Meta Seeks Legislative Shield to Curb Child-Harm Liability in California
Meta is pushing California lawmakers to amend AB 2, a bill that would impose fines up to $1 million per child for social media platforms failing protective standards. The move follows a March ruling that held Meta and YouTube liable for $6 million in damages. Meta's lobbying spending reached $26.3 million in 2025, reflecting its broader political strategy to mitigate regulatory risks.
Meta seeks to limit its liability in California child harm cases
Meta is attempting to lobby California lawmakers to secure an exemption clause for itself in AB 2, in order to avoid potentially massive fines resulting from the platform's impact on teenage users. The company's political lobbying spending in 2025 has already reached $26.3 million.
Meta发布AI生成多媒体广告最佳实践指南
Meta近期发布新指南，帮助营销人员充分利用其AI驱动的多媒体广告功能。该功能允许广告主上传多达10个图片和视频素材，由系统自动生成多个广告变体，以适配不同版位和受众。Meta表示，提供更多创意选项可提升投放优化机会，并指出其AI广告系统已使平均每条广告收入自2022年以来增长25%。
Meta Releases Best Practice Guide for AI-Generated Multimedia Ads
Meta recently released a new guide to help marketers optimize AI-driven multimedia ads, supporting the upload of up to 10 image and video assets, with the system automatically generating multiple versions to improve campaign performance.
Meta Revives Facebook Creator Studio as AI-Powered Companion
Meta has announced the return of Facebook Creator Studio, redesigned as an AI-powered companion to help creators build their presence more efficiently. The platform includes features like the AI Creator Assistant, personalized performance notes, and AI-generated comment reply drafts. The move follows the shutdown of the original Creator Studio in January 2023 and aligns with Meta's broader efforts to attract and retain creative talent.
Meta Relaunches Facebook Creator Studio with AI Assistant at Its Core
Meta has relaunched Facebook Creator Studio, positioning the new version as an AI-driven creative assistant that integrates features such as the AI Creator Assistant, personalized performance insights, and comment reply suggestions to enhance the platform's appeal to creators. The tool was shut down in January 2023 and now returns amid intensifying competition for creators.
Meta 推出线索广告内嵌预约预订功能
Meta 推出线索广告内嵌预约预订功能，用户提交表单后可直接跳转至广告主的第三方预订流程，减少意向冷却。该功能无需编码，支持 Calendly 和 HighLevel，HubSpot 即将加入，目前仅适用于 Facebook 广告，全球可用预计 10 月。